I ‘d love to call this a case study but I don’t have sufficient information to do that. What I can say is that this must be making money or they wouldn’t keep doing it.
Recently my Adblocker isn’t constantly working correctly on YouTube, which is why I’m all of a sudden seeing ads appear before my videos, and it’s been a real learning experience for me. If you have an adblocker, you may disable it for a few days simply to see what you’ve been missing out on.
The other day I was watching a YouTube video while doing research on Tinnitus, which is most likely why I was shown an advertisement for a basic item– an ear cleansing device– with an equally easy advertisement. It was a lot of brief video (primarily stock footage) assembled with background music and words on the screen– no audible narrative of any kind.
They were selling this “innovative doctor invented, doctor-endorsed” soft little plastic corkscrew device with a deal with. Think of a disposable tooth brush just for your ears – and you understand. And you might purchase one for $44, or 2 for $69, or 3 for $93 or something like that. The prices were HIGH. And naturally, they just had 7 available for my area and these costs were 50% off however just available for the next 7 minutes (yeah, right.).
Following a hunch, I went to Amazon and tried to find the same gadget and discovered it for about 10 bucks. Taking a wild guess, wholesale it’s probably about $2-$ 4 in amount.
Here’s my point: If someone has an immediate problem and you have the service, you can basically charge as much as you can get away with. If your marketing is done right and produces urgency and makes the item seem special, then it’s a fair guess that the majority of people aren’t going to go to Amazon to see if they can get it less expensive like I did. If you can discover an item that:.
– Is low cost to you.
– Can be made to appear to be worth far more than it costs.
– Solves an instant and urgent problem.
Can be targeted to the right audience on YouTube.
You can make a simple video advertisement for YouTube and check it out. This may take a few tries to solve, but if you hit upon a winner, you can make some SERIOUS money doing this. I’ve seen the precise very same system utilized by the very same business for a portable air conditioner and a vacuum cleaner accessory, and I’m sure they’re doing this with many other products.
The beauty of placing your ad on YouTube is individuals are on there trying to find SOLUTIONS, and you do not have the competitors of hundreds of other sellers like you do on Amazon.
The video ad itself was easy enough that practically anybody might produce it. This results in a sales page, which results in an order page.
Spend some time on YouTube without your adblocker and you’ll ultimately find this type of video ad. This is a simple system that can be duplicated multiple times for multiple products. In fact, it’s not tough to image that these men are pulling in 6 or 7 figures doing this.
If your advertising is done right and produces urgency and makes the product appear special, then it’s a reasonable guess that the majority of individuals aren’t going to go to Amazon to see if they can get it more affordable like I did. You can make an easy video advertisement for YouTube and check it out. I’ve seen the exact very same system utilized by the exact same business for a portable air conditioner and a vacuum cleaner attachment, and I’m sure they’re doing this with many other items.
Spend some time on YouTube without your ad blocker and you’ll eventually run into this type of video ad.Affiliate Disclaimer: While we receive affiliate compensation for reviews / promotions on this page, we always offer honest opinion, relevant experiences and genuine views related to the product or service itself. Our goal is to help you make the best purchasing decisions, however, the views and opinions expressed are ours only. As always you should do your own due diligence to verify any claims, results and statistics before making any kind of purchase. Clicking links or purchasing products recommended on this page may generate income for this website from affiliate commissions and you should assume we are compensated for any purchases you make.